one hour of commercials, three hours of Olympics

NBC is (brought to you by Budweiser) proud to (brought to you by TIAA CREF) bring you (brought to you by BofA) the 2004 (brought to you by Chevy) Olympic Games (brought to you by Home Depot) from Athens (brought to you by VISA) Greece. And remember, (brought to you by AT&T) the Olympics (brought to you by Mazda) takes a (brought to you by Nivea) very anti-drugs (brought to you by Celebrex) stance and (brought to you by SBC) wants the (brought to you by McDeath) public to (brought to you by Detrol) know this. Not forgeting, of course, the girl in the Old Navy ad that looked like she was on drugs.

When it is all said and done, viewers will be subjected to close to 399 hours $1 BILLION of commercials.

Bob: “...As many of these nations make their appearance, it is worth remembering, that of the 202 participating countries, 86 have never had even a single athlete win an Olympic medal, so for them, the acheivement is just in being here. This parade of nations, for many of these athletes, is the biggest moment in the whole Olympics.” And now a word from just a few our sponsors.